It’s Magic!

Baudrillard’s 3rd Order of Hyperreality: There is a reversal between the real and the representation, such that the representation precedes the real, and in fact, produces it. What it produces is “hyperreality”. Baudrillard posits that this has become our dominant way of understanding and experiencing the world.

Living just outside the world’s most popular theme park destinations comes with a special portion of head-scratching hoopla. Many attempts to draw in the tourists that Disney and Universal has already drawn in don’t last more than a month or two. Others manufacture a successful gimmick that enables them to explode and build multiple locations. And sometimes those gimmicks are painful to look at: vibrant reminders that very few of the people surrounding me at any time know anything about the reality of this place where I live. People seldom come here to visit what’s real here: the beautiful cypress swamps or what little is left of “natural Florida”. People come to visit the compounds of hyperreality built by entertainment corporations and to experience having their hard-earned cash magically disappear from their pockets. If one should happen to come out with money still in pocket, one need only remember the obligation to purchase discount souvenirs to take home to those that didn’t merit the full-priced, higher-quality versions. You’ll find at your disposal numerous locations adept at the magic of tourist cash transference available to happily help out.

"Gift Shop", Nikon D800, ISO 1600, f/5.0 at 1/50sec., 28mm

“Gift Shop”, Nikon D800, ISO 1600, f/5.0 at 1/50sec., 28mm

Photographing people, places, pets and ponderings.

Booking family, personal, business and pet portrait sittings throughout Central Florida

If you enjoyed this post, please consider sharing it.


  1. Love this post, especially your observations on tourist-y areas. I observe the same thing here (especially with the hype surrounding Tokyo Disneyland, etc) and it’s a bittersweet feeling. If I ever have the chance to visit Florida, you can bet I’ll head for the “natural” areas 😀


    1. Thanks for the validation — I think! LOL It is indeed “bittersweet” in that it brings money into the local economy, but sadly at the expense of all that’s real. I hope you do get to visit Florida one day. 😀


      1. Couldn’t agree with you more, and I hope the day will come when I can visit (the Real) Florida. Until then, I can enjoying “seeing” some of it through your camera lens.


  2. I love this Brothers-Grimm-meets-Stephen-King photograph: it’s the gift shop that appears along lonely roads on rainy nights and then disappears after someone enters. The one car and one person contemplating the window display perfectly tell the story: “No! No! Don’t go in!” But they always do. 🙂


    1. Wow, Carl! I should have asked you to write the narrative for this post. I like the direction in which your imagination is heading. There are never enough cameras in The Twilight Zone. 😀 I’m glad you enjoyed the photo.


      1. Earl, I actually liked your narrative better than mine, both for your own thoughtful commentary and your reference to Baudrillard’s ideas about hyperreality. You keep me working the Wikipedia for sure.


Please share your comments and suggestions!

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s